Integration: Putting it All Together
August 4, 2010 by Pearl
In a prior blog, you read about the analogy of an elephant to presentations. Now, let’s take a look at another similar example to illustrate the importance of integration in presentations. In a recent Bayer’s commercial for women’s birth control pills, six blind-folded women described a rhino by touch. One woman said it was a pillar, another a wall, another a rope, another a brush, and the last woman called it a pipe. The women each removed their blindfolds to discover a rhino standing in front of them. What they described by touch were only parts, or elements, of
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April 23, 2010 by Ben Rosen
Here’s a thought experiment. Assume that the iPad was introduced in 2007 (not 2010). And assume that the iPhone was introduced in 2010 (not 2007). The revised scenario… 2007: Apple announces the iPad! Brilliant hi-res color display, Internet, email, iPod features, beautifully displayed movies/videos/photos, touch display, game platform, and thousands of third-party applications. Weighs just 1.5 pounds, and measures 7.5 by 9.5 inches—fits easily in your briefcase. Three years later… 2010: Apple announces the iPhone! Brilliant hi-res color display, Internet, email, iPod features, beautifully displayed movies/videos/photos, touch display, game platform, and thousands
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April 21, 2010 by Jerry
At long last, the severe impact of the recession on employment is beginning to ease. The New York Times reported that “After more than two years in which over 8 million jobs were lost, the country’s nonfarm payrolls surged in March. Employers added 162,000 jobs last month, and employment numbers in the previous two months were revised upward.” But there is still a long way to go. CNN is providing an excellent public service to help unemployed people find work: The job seekers are given 30 seconds on air to make a pitch to prospective employers in the viewing
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December 16, 2009 by Jerry
In 1873, John Godfrey Saxe, an American poet, published a poem based on an ancient Indian fable about six blind men who were asked to describe an elephant by touch. One man said it was a wall, another a spear, another a snake, another a tree, another a fan, and the sixth man called it a rope. The last stanza of the poem concludes: And so these men of Indostan Disputed loud and long,
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November 11, 2009 by Jerry
In the previous post, you read that New York City Mayor Michael Bloomberg poured $90 million of his own money into his re-election campaign but, leaving no stone unturned, he also made three significant changes in his presentation style to overcome a reputation that the New York Times described as “blunt, dismissive and even crass.” 1. Body Language. New York City Councilwoman Letitia James claimed that “when the mayor spoke to her, his body language spoke volumes, she said: He would look up, down, around, anywhere but at her face…‘Now he looks at you…But it’s the season we’re in,
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November 9, 2009 by Jerry
Last week, billionaire Michael Bloomberg won his campaign for a third term as the Mayor of New York City, but only by a surprisingly close margin. According to the report of his victory in the New York Times, “Published polls in the days leading up to the election suggested that the mayor would win by as many as 18 percentage points; four years ago, he cruised to re-election with a 20 percent margin.” This time, however, his margin was only 5 percentage points. The Wall Street Journal’s report of the outcome quoted Maurice Carroll, the director of the Quinnipiac
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September 11, 2009 by Nichole
Pecha Kucha, is the Japanese term for the sound of conversation, or chit-chat, usually pronounced “pe-chak-cha”. In 2003, Astrid Klein and Mark Dytham of Klein Dytham Architecture established Pecha Kucha Night as a place for young designers to meet, network, and present their work in public. Pecha Kucha follows a simple concept. Each presenter is allowed 20 slides or images, shown for 20 seconds each, totaling 6 minutes 40 seconds. This format showcases many presenters, keeps the presentations short, and interest strong. Pecha Kucha Night has spread virally to over 100 cities worldwide. Time Magazine, Wired
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August 24, 2009 by Jerry
In my previous post you read about the roots of right and left preferences that trace all the way back to our cave-dwelling ancestors and forward to how we read text in Western languages. The nexus of these two deep roots goes back to the year, 105 AD, when Cai Lun, a eunuch in the court of the Chinese emperor Ho Ti, made paper for the first time, using the bark of a mulberry tree. Prior to that, ancient writing was done on stone with a hammer and chisel. A right-handed person would hold the hammer in the right
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August 21, 2009 by Jerry
(Olivier Fontana of Microsoft, who recommended the subjects of both prior blogs this week, also suggested today’s. It’s become Olivier Fontana Week.) We live in a right-dominant world. Estimates of the right-handed majority range from five to one all the way up to nine to one. This dominance is also reflected in our language; think about the many common phrases that attribute positive values to the right: “It’s all right with me” “All’s right with the world” “My right hand” “Right-of-way” Conversely, think about the many common phrases that attribute negativity to the left: “Left out”
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July 6, 2009 by Jerry
This is the house that Jack built. This is the cat That ate the malt That lay in the house that Jack built. This is the cat, That killed the rat, That ate the malt That lay in the house that Jack built. This is the dog, That worried the cat, That killed the rat, That ate the malt That lay in the house that Jack built. The repetitive progression structure of this classic Mother Goose nursery rhyme has been applied in many variations with many stories in many cultures. In all its expressions, the progression
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